NAB 2015 Preview – isovideo to Showcase Breakthrough Quality On-the-fly
Viarte Media Transformation and Noise Reduction Technology

Ultimate Immersive Viewing Experience with
Sharper, Smoother, Cleaner and Smaller Footprint Video
Visit isovideo in the South Hall, Booth SU10204 from April 13-16

(Beaverton, Oregon - March 16, 2015) - At NAB 2015 in Las Vegas, isovideo will showcase its latest NVIDIA GPU-accelerated, superior quality, on-the-fly Viarte media content transformation server, with breakthrough quality motion-based temporal noise reduction technology. Viarte was one of five winners of the prestigious Game-Changer Awards by the IABM/NAB 2013. isovideo Viarte technology enables media professional and content owners to address many challenges facing the industry, allowing potential untapped value to be realized via i) online, ii) Blu-ray, iii) broadcasting and iv) theater, in the most timely and cost-effective manner. The faster one can bring best quality content with lower costs to all distribution platforms, the better the returns.

Viarte Capabilities and Benefits:

isovideo technologies enable highest quality file-based/stream-based content transformation experiences, with a combination of advantages in both high-throughput and low-delay performance, extreme flexibility, and efficient scalability to handle any tasks.

Viarte capabilities include highest quality

Viarte Noise Reduction Advantages and Applications:

In particular, isovideo will be showing its latest Viarte noise reduction technology. All Viarte technology, including noise reduction, has been used in cinema applications. isovideo's noise reduction results were presented at the recent JCT-VT Geneva meeting. Using standardized test sequences, it reduced AVC/HEVC file sizes by over 50% at CRF 18 or below for high quality camera shots (containing only shot noise, no visible film grain). For normal SD/HD footage with both film grain and shot noise, up to 72% AVC/HEVC bit reduction was achieved at CRF 18 or below, and up to 45% at CRF 24 or below. This has significant benefits and applications, such as:

  1. significantly improving visual quality,
  2. significantly reducing compressed file sizes at high quality (low CRF values) - often doubling the capacity of Blu-ray disks,
  3. further reducing AVC/HEVC compressed bandwidth for online distribution, beyond HEVC. This can be a key enabling technology for UHD/4K/8K penetration, as UHD camera shot noise continues to be an issue.

Viarte NAB Promotions:

Visit isovideo in the South Hall, Booth SU10204 at the Las Vegas Convention Center from April 13-16, 2015 to see a variety of demonstrations. isovideo will also be offering limited NAB promotions through April 20, for all of their Viarte conversion services. Please contact isovideo for more detail - your movie trailers/TV show previews will be converted free of charge. Furthermore its corresponding full-length movie may qualify for promotional rates.

For more information about isovideo, please visit isovideo, and follow us on Twitter and Youtube.